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Development and Planning Consulting Report on China Tourist Attractions, the Year of 2018-2022

首次出版:最新修订:November 2013交付方式:特快专递(2-3天送达)

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CHAPTER 1 RELATED OVERVIEW OF TOURIST ATTRACTIONS
  1.1 Defines the concept of tourist attractions
    1.1.1 Basic definition
    1.1.2 The status
    1.1.3 Life cycle
    1.1.4 Basic features
  1.2 Classification of tourist attractions
    1.2.1 Divided by resource type
    1.2.2 Divided by functional characteristics
    1.2.3 Divided by quality grade
  1.3 Constituent elements of tourist attractions
    1.3.1 Fixed geographical scope
    1.3.2 Specific tour content
    1.3.3 Comprehensive travel services
    1.3.4 Effective management agencies
  1.4 Significance of the development of tourist attractions
    1.4.1 Rich in tourism activities
    1.4.2 Promote the regional development
    1.4.3 Conducive to the protection and use of tourism resources
CHAPTER 2 DEVELOPMENT AND OPERATION EXPERIENCE OF INTERNATIONAL TOURIST ATTRACTIONS FROM 2011 TO 2012
  2.1 Development mode of international tourist attractions
  2.2 Development and operation mode of tourist attractions in the U.S.A.
    2.2.1 Overview of tourist attractions
    2.2.2 Development principles
    2.2.3 Policy system
    2.2.4 Personnel management
    2.2.5 Capital management
    2.2.6 Resource management
    2.2.7 Service management
  2.3 Development and operation mode of tourist attractions in Japan
    2.3.1 Overview of tourist attractions
    2.3.2 Policy system
    2.3.3 Partition management
    2.3.4 Capital management
    2.3.5 Service management
  2.4 Development and operation mode of tourist attractions in German
    2.4.1 Overview of tourist attractions
    2.4.2 Policy system
    2.4.3 Partition manager
    2.4.4 Capital management
    2.4.5 Service management
    2.4.6 Resource management
  2.5 Comparison of management modes of tourist attractions in the U.S.A., Japan and Germany
    2.5.1 Management philosophy
    2.5.2 Management system
    2.5.3 Legal system
    2.5.4 Source of funds
    2.5.5 Participation mechanism
    2.5.6 Business model
  2.6 Development and operation experience of international tourist attractions
    2.6.1 Summary of experience
    2.6.2 International experience
CHAPTER 3 ANALYSIS OF CHINA ENVIRONMENT FOR THE DEVELOPMENT OF TOURIST ATTRACTIONS FROM 2011 TO 2012
  3.1 Resources and environment
    3.1.1 Basic introduction of tourism resources
    3.1.2 The natural landscape tourism resources
    3.1.3 The cultural landscape tourism resources
    3.1.4 Four characteristics of tourism resources
    3.1.5 Tourism resources of Chinese typical tourist area
  3.2 Economic environment
    3.2.1 Summary of China’s macroeconomic performance
    3.2.2 Analysis of China’s industrial economic structure
    3.2.3 Trends of China’s macroeconomic policy
    3.2.4 Impact of economic environment on tourist attractions
  3.3 Industry environment
    3.3.1 Tourism becomes a key cultivate pillar industry
    3.3.2 Achievement of tourism development in China
    3.3.3 Consumption and potential of China’s tourism
    3.3.4 Operation status of China’s tourism
    3.3.5 Factors affecting the development of China’s tourism industry
    3.3.6 Prospect of China’s tourism industry
  3.4 Social environment
    3.4.1 Analysis of income levels of residents
    3.4.2 Analysis of consumption level of residents
    3.4.3 Tourism consumption willingness of residents
    3.4.4 Paid vacation situation of Chinese residents
    3.4.5 “Holiday effect” on tourist attractions
  3.5 Traffic environment
    3.5.1 Investment in the railway construction and passenger transport conditions
    3.5.2 Investment in the road construction and passenger transport conditions
    3.5.3 Investment in the airport construction and passenger transport conditions
    3.5.4 Impact of traffic environment on tourist attractions
    3.5.5 Free highway in holidays policy was introducted
  3.6 Land environment
    3.6.1 The scale of approval construction land
    3.6.2 Supply situation of construction land
    3.6.3 Transfer situation of construction land
    3.6.4 Land prices in key cities
    3.6.5 Land mortgage in key cities
CHAPTER 4 COMPREHENSIVE ANALYSIS OF TOURIST ATTRACTIONS IN CHINA FROM 2011 TO 2012
  4.1 Analysis of the property of Chinese tourist attractions
    4.1.1 Scenic structure
    4.1.2 1st tier tourist attractions
    4.1.3 2nd and 3rd tier tourist attractions
    4.1.4 Artificial tourist attractions
  4.2 China’s construction and development of tourist attractions
    4.2.1 Analysis of operation feature
    4.2.2 The overall operating condition
    4.2.3 Revenue status of boutique scenic spots
    4.2.4 Scenic listed operating conditions
  4.3 Operating conditions of Chinese tourist attractions in quarters of 2011
    4.3.1 Development of tourist attractions of the first quarter
    4.3.2 Development of tourist attractions of the second quarter
    4.3.3 Development of tourist attractions of the third quarter
    4.3.4 Development of tourist attractions of the fourth quarter
  4.4 Operating conditions of Chinese tourist attractions in quarters of 2012
    4.4.1 Development of tourist attractions of the first quarter
    4.4.2 Development of tourist attractions of the second quarter
    4.4.3 Development of tourist attractions of the third quarter
    4.4.4 Development of tourist attractions of the fourth quarter
  4.5 Analysis of business development of tourism attractions from 2011 to 2012
    4.5.1 Scenic business
    4.5.2 Scenic spot ticket
    4.5.3 Passenger ropeway
    4.5.4 Scenic green car
    4.5.5 Travel agency
    4.5.6 Scenic hotel
    4.5.7 Tourism performing art
  4.6 Problem in the development of Chinese tourist attractions
    4.6.1 Insufficient supply in boutique scenic spots
    4.6.2 Scenic low level operations
    4.6.3 Lack of environmental protection in scenic spots
    4.6.4 scenic governance problems
    4.6.5 Structural shortage area
    4.6.6 Uneven development in the same grade scenic spots
    4.6.7 Unbalanced regional development in scenic spots
  4.7 Development proposals of Chinese tourist attractions
    4.7.1 Issues of development of tourist attractions should be paid attention
    4.7.2 Operating strategy of Chinese tourist attractions
    4.7.3 Suggestions to improve Chinese tourist attractions
    4.7.4 Management ideas of Chinese tourist attractions
    4.7.5 Environmental protection measures of the tourist attractions
    4.7.6 Development proposals on four types of troubled scenic spots
CHAPTER 5 ANALYSIS OF NATURAL TOURIST ATTRACTIONS FROM 2011 TO 2012
  5.1 Characteristics of natural tourist attractions
    5.1.1 Uneven spatial distribution
    5.1.2 Timeliness and seasonality
    5.1.3 Strong main brands
    5.1.4 Vulnerability system
  5.2 Development of special natural tourist attractions
    5.2.1 Mountain tourist attractions
    5.2.2 Lake tourist attractions
    5.2.3 Canyon tourist attractions
    5.2.4 Desert tourist attractions
    5.2.5 Water conservancy tourist attractions
  5.3 Positioning and development focus of natural tourist attractions
    5.3.1 Natural scenic resource grade
    5.3.2 Regional distribution of natural scenic spots
    5.3.3 Accessibility of natural scenic spots
    5.3.4 Traveller differences of different types of natural scenic spots
    5.3.5 The development focus of different types of natural scenic spots
  5.4 Marketing strategy of natural tourist attractions
    5.4.1 Overall formulate principles
    5.4.2 Influence factors
    5.4.3 Product Strategies
    5.4.4 Development types
    5.4.5 Other suggestions
  5.5 Natural scenic tourist product design ideas based on experience economy
    5.5.1 Focus on visitors’ experience demand
    5.5.2 Experiencing design of scenic spots
    5.5.3 Based on geographical features to develop
CHAPTER 6 ANALYSIS OF CULTURAL TOURIST ATTRACTIONS FROM 2011 TO 2012
  6.1 Characteristics of cultural tourist resources
    6.1.1 High recessive
    6.1.2 High intrinsic value
    6.1.3 The development is difficult
  6.2 Sub-categories of cultural tourist attractions
    6.2.1 Famous historical and cultural cities
    6.2.2 Ancient architecture
    6.2.3 Classical gardens
    6.2.4 Ancient religion
    6.2.5 Celebrities
    6.2.6 Red tourist scenic spots
  6.3 The development of cultural tourism attractions
    6.3.1 The development and construction trends
    6.3.2 Traffic layout characteristics
    6.3.3 Construction path
  6.4 Analysis of the development problems of cultural tourist attractions
    6.4.1 Outstanding problems of blind construction
    6.4.2 Cause serious damage to the natural landscape
    6.4.3 Uncoordinated development with the natural landscape
    6.4.4 Ignore the traditional culture and modern civilization
  6.5 Development planning ideas of cultural tourist attractions
    6.5.1 Coordination of landscape space and travel time
    6.5.2 Combination of static products and dynamic products
    6.5.3 Balance of natural space and cultural space
    6.5.4 Good relationship between good products and industry
CHAPTER 7 ANALYSIS OF COMPOUND TOURIST ATTRACTIONS (SCENIC SPOTS) FROM 2011 TO 2012
  7.1 Basic overview of scenic spots
    7.1.1 Definition
    7.1.2 The nature of the industry
    7.1.3 Resource quality
    7.1.4 Industry orientation
    7.1.5 Industry characteristics
    7.1.6 Development mode
  7.2 Comprehensive development status of scenic spots from 2011 to 2012
    7.2.1 System construction
    7.2.2 Regulations and institutions
    7.2.3 Resource conservation
    7.2.4 Planning and management
    7.2.5 Capacity construction
    7.2.6 Economic and social benefits
    7.2.7 International exchanges
  7.3 Analysis of tourism competitiveness of scenic spots
    7.3.1 Composition of competitiveness
    7.3.2 Source of competitiveness
    7.3.3 Competitiveness evaluation principles
    7.3.4 Construction of competitiveness evaluation system
  7.4 Problems in the development of scenic spots
    7.4.1 Management system problems
    7.4.2 Capital supply problems
    7.4.3 Social oversight problems
    7.4.4 Legislation and management problems
  7.5 Management strategies of scenic spots
    7.5.1 The current management situation of scenic spots
    7.5.2 Scenic Area Management of the nature and principles
    7.5.3 Nature and principles of management of scenic spots
    7.5.4 Proposals of management system reform of scenic spots
    7.5.5 Tourism development and management strategy for scenic spots
CHAPTER 8 ANLAYSIS OF THEME-PARK TOURIST ATTRACTIONS FROM 2011 TO 2012
  8.1 Features of theme-park tourist attractions
    8.1.1 High input and high cost
    8.1.2 Apparent periodicity of life
    8.1.3 The derivatives industry has not yet formed
    8.1.4 Concentration of tourist market
  8.2 Comprehensive development of theme-park tourist attractions
    8.2.1 Review of the development process
    8.2.2 Analysis of development environment
    8.2.3 Investment status
    8.2.4 Basic situation
    8.2.5 Analysis business model
  8.3 Development status of theme-park tourist attractions from 2011 to 2012
    8.3.1 Scenic type
    8.3.2 Scenic scale
    8.3.3 Geographical distribution
    8.3.4 Investors
    8.3.5 Investment model
    8.3.6 Profitability
  8.4 Analysis of the competition of theme-park tourist attractions
    8.4.1 Industry competition model
    8.4.2 Analysis of competition focus
    8.4.3 Competitive advantage factor
    8.4.4 Analysis of competitive strategy
  8.5 Success factors of the development of theme-park tourist attractions
    8.5.1 Selection and positioning of theme
    8.5.2 Location choice of theme park
    8.5.3 Innovation of theme
    8.5.4 Theme product development and updates
    8.5.5 Cultural conotation of theme park
  8.6 Profit model of theme-park tourist attractions
    8.6.1 Profit model of operating growth
    8.6.2 Profit model of property value growth
    8.6.3 Profit model of brand extension
    8.6.4 Profit model of shared travelers
  8.7 Problems in theme-park tourist attractions
    8.7.1 The large number and small scale
    8.7.2 Serious duplication of construction
    8.7.3 Single profit model
    8.7.4 Single product and lack of innovation
  8.8 Development strategies of theme-park tourist attractions
    8.8.1 Planning and design
    8.8.2 Investment and development strategy
    8.8.3 Management strategies
    8.8.4 Micro-control measures
    8.8.5 Analysis of marketing strategy
    8.8.6 Service innovation strategy
CHPATER 9 ANALYSIS OF SOCIAL TOURIST ATTRACTIONS FROM 2011 TO 2012
  9.1 Rural tourist attractions
    9.1.1 Development background
    9.1.2 Basic types
    9.1.3 Development mode
    9.1.4 Landscape planning
    9.1.5 Analysis of the problems
    9.1.6 Development proposals
    9.1.7 Marketing channels
  9.2 Agricultural sightseeing garden
    9.2.1 Development background
    9.2.2 Basic types
    9.2.3 Development principles
    9.2.4 Development mode
    9.2.5 Analysis of the problems
    9.2.6 Development proposals
    9.2.7 Planning and design
  9.3 Industrial tourist area
    9.3.1 Development background
    9.3.2 Basic types
    9.3.3 Development features
    9.3.4 Development mode
    9.3.5 Analysis of the problems
    9.3.6 Development proposals
  9.4 Campus tourism
    9.4.1 Development background
    9.4.2 Basic types
    9.4.3 Development principles
    9.4.4 Development mode
    9.4.5 Analysis of the problems
    9.4.6 Development proposals
CHAPTER 10 DEVELOPMENT OF REGIONAL TOURISM ATTRACTIONS FROM 2011 TO 2012
  10.1 Northeast area
    10.1.1 Analysis of tourist attractions in Heilongjiang Province
    10.1.2 Analysis of tourist attractions in Jilin Province
    10.1.3 Analysis of tourist attractions in Liaoning Province
  10.2 North China
    10.2.1 Analysis of tourist attractions in Beijing
    10.2.2 Analysis of tourist attractions in Tianjin
    10.2.3 Analysis of tourist attractions in Hebei Province
    10.2.4 Analysis of tourist attractions in Shanxi Province
    10.2.5 Analysis of tourist attractions in Inner Mongolia
  10.3 East China
    10.3.1 Analysis of tourist attractions in Shandong Province
    10.3.2 Analysis of tourist attractions in Shanghai
    10.3.3 Analysis of tourist attractions in Jiangsu Province
    10.3.4 Analysis of tourist attractions in Zhejiang Province
    10.3.5 Analysis of tourist attractions in Anhui Province
    10.3.6 Analysis of tourist attractions in Jiangxi Province
  10.4 Central China
    10.4.1 Analysis of tourist attractions in Henan Province
    10.4.2 Analysis of tourist attractions in Hubei Province
    10.4.3 Analysis of tourist attractions in Hunan Province
  10.5 South China
    10.5.1 Analysis of tourist attractions in Guangdong Province
    10.5.2 Analysis of tourist attractions in Guangxi Zhuang Autonomous Region
    10.5.3 Analysis of tourist attractions in Hainan Province
    10.5.4 Analysis of tourist attractions in Fujian Province
  10.6 Southwest area
    10.6.1 Analysis of tourist attractions in Chongqing
    10.6.2 Analysis of tourist attractions in Sichuan Province
    10.6.3 Analysis of tourist attractions in Yunnan Province
    10.6.4 Analysis of tourist attractions in Guizhou Province
    10.6.5 Analysis of tourist attractions in Tibet Autonomous Region
  10.7 Northwest area
    10.7.1 Analysis of tourist attractions in Shaanxi Province
    10.7.2 Analysis of tourist attractions in Qinghai Province
    10.7.3 Analysis of tourist attractions in Gansu Province
    10.7.4 Analysis of tourist attractions in Ningxia Autonomous Region
    10.7.5 Analysis of tourist attractions in Xinjiang Autonomous Region
CHAPTER 11 ANALYSIS OF PLANNING AND DESIGN OF TOURIST ATTRACTIONS
  11.1 Scenic elements planning
    11.1.1 Tourism project planning
    11.1.2 Configuration of tourist facilities
    11.1.3 Arrangement of entertainment activities
  11.2 Selection of the development mode of tourism project
    11.2.1 Spontaneous and independent
    11.2.2 Active and passive
    11.2.3 Development regional structure
    11.2.4 Development investment timing
    11.2.5 Industrial diversity
    11.2.6 The nature of land use
    11.2.7 Relationship with market
  11.3 Development processes of tourist attractions project planning
    11.3.1 Development project planning demonstration
    11.3.2 Preparation of overall planning
    11.3.3 Preparation of detailed planning
    11.3.4 Project proposal
    11.3.5 Preparation of the feasibility study report
    11.3.6 Handle government approval
    11.3.7 Capital operation and investment attraction
    11.3.8 Construction preparation and construction
    11.3.9 Start business and operation
  11.4 Analysis of the design of scenic projects
    11.4.1 The scope of project design
    11.4.2 The concept of project design
    11.4.3 The steps of project design
    11.4.4 Business model design
    11.4.5 Work out evelopment and operational plans
  11.5 The spatial layout planning of tourist attractions
    11.5.1 Location
    11.5.2 Functional layout
    11.5.3 Land use planning
    11.5.4 Tour line planning
  11.6 The services and facilities planning of tourist attractions
    11.6.1 Accommodation facilities planning
    11.6.2 Catering facilities planning
    11.6.3 Shopping facilities planning
    11.6.4 Entertainment facilities planning
  11.7 Infrastructure planning of tourist attractions
    11.7.1 Transportation facilities planning
    11.7.2 Drainage facilities planning
    11.7.3 Electricity and telecommunications facilities planning
  11.8 Analysis of the scientific planning and construction of tourist attractions
    11.8.1 Planning and development concept
    11.8.2 Planning and development principles
    11.8.3 Scientific development and planning measures
  11.9 Planning and design strategies of natural tourist attractions with characteristics
    11.9.1 Introduction of natural tourist attractions with characteristics
    11.9.2 Problems in the planning
    11.9.3 Influence factors of planning
    11.9.4 Planning principles and objectives
    11.9.5 Spatial planning strategy
    11.9.6 Land use planning strategies
    11.9.7 Function planning strategies
    11.9.8 Product planning strategies
  11.10 Cases of planning of typical tourist attractions
    11.10.1 Beihai Weizhou Tourism Zone Development Plan (2010-2020)
    11.10.2 Wuhan East Lake Scenic Area Overall Plan (2011-2025)
    11.10.3 Shanghai International Tourist Resort Development Plan (2011-2030)
CHAPTER 12 ANALYSIS OF DEVELOPMENT AND OPERATION OF TOURIST ATTRACTIONS
  12.1 Three stages of development of China’s tourist attractions
    12.1.1 Natural development stage
    12.1.2 According to its own advantage to develop
    12.1.3 According to market demand to develop
  12.2 New ideas of development and operation of tourist attractions
    12.2.1 Resource innovation method
    12.2.2 Image packaging method
    12.2.3 Flexible operation method
  12.3 Analysis of theme planning of tourist attractions
    12.3.1 Overview of planning background
    12.3.2 The main impact factors
    12.3.3 Theme planning path
  12.4 Analysis of scenic theme image positioning
    12.4.1 Defines the concept of theme image
    12.4.2 Theme image elements
    12.4.3 Basic characteristics of theme image
    12.4.4 Theme image positioning principles
    12.4.5 Theme image positioning methods
    12.4.6 Theme image shaping method
  12.5 Analysis of product development of tourist attractions
    12.5.1 Scenic spot product definition and types
    12.5.2 Characteristics of scenic spot product
    12.5.3 Composition of scenic spot product
    12.5.4 Scenic spot product system and composition
    12.5.5 Scenic spot product development goals
    12.5.6 Scenic spot product life cycle
  12.6 Analysis of information construction of tourist attractions
    12.6.1 Comprehensive conditions of information construction of tourism industry
    12.6.2 Analysis of information construction of tourist attrations
    12.6.3 Successful experience in information construction of tourist attrations
    12.6.4 Improve methods of information construction of tourist attrations
  12.7 Development and operation strategies of tourist attractions
    12.7.1 Basics of resources development of tourist attractions
    12.7.2 Connection of tourist product and market
    12.7.3 Create scenic attraction
    12.7.4 Repositioning of old tourist attractions
    12.7.5 Cooperative development of tourist attractions
CHAPTER 13 ANALYSIS OF MANAGEMENT MODE OF TOURIST ATTRACTIONS
  13.1 Division basis of management model of tourist attractions
    13.1.1 Marketization level of business entities in tourist attractions
    13.1.2 Ownership of business entities in tourist attractions
    13.1.3 Administrative relationship of tourist attractions and business entities
    13.1.4 Ownership relations of tourist attractions
  13.2 Management mode system of China’s tourist attractions
    13.2.1 Overall leasing business model
    13.2.2 Listed joint-stock business model
    13.2.3 Non-listed joint-stock business model
    13.2.4 Integrated development and operation mode under the command of state-owned tourism enterprise group
    13.2.5 State-owned enterprises business model under the command of local government
    13.2.6 State-owned enterprises business model under the command of government departments
    13.2.7 Network compound management model with the role of tourism administration
    13.2.8 Compound management model with the role of resource administration
    13.2.9 Autonomous development model under the command of tourism authorities
    13.2.10 Autonomous development model under the command of resource authorities
  13.3 Analysis of influence factors of tourist attraction management model
    13.3.1 Bound by laws and regulations
    13.3.2 Impact of local government
    13.3.3 Scenic spot development orientation and capital nature
    13.3.4 Impact of resources authorities
    13.3.5 Tourism industry development level
    13.3.6 Economic and social development
    13.3.7 The degree of development of market mechanisms
    13.3.8 Other factors
  13.4 Analysis of the main interest related subjects of tourist attractions
    13.4.1 State
    13.4.2 The public
    13.4.3 Local government
    13.4.4 Tourism and market authorities
    13.4.5 Management agencies of tourist attractions
    13.4.6 Investors of tourist attractions
    13.4.7 Tourism consumers
    13.4.8 Local residents
    13.4.9 Staff of tourist attractions
  13.5 Empirical analysis of major management mode of tourist attractions
    13.5.1 Case study of overall leasing business model
    13.5.2 Case study of joint-stock business model
    13.5.3 Case study of listed company business model
    13.5.4 Case study of network compound management model
  13.6 Characteristics and risks of typical tourist attractions management model
    13.6.1 Basic characteristics
    13.6.2 l Risk analysis of Bifeng Gorge mode
    13.6.3 Risk analysis of Huang Mount mode
    13.6.4 Risk analysis of Fuchun River mode
    13.6.5 Risk analysis of Jingyuetan mode
    13.6.6 Risk analysis of Shaanxi Tourism Group Mode
  13.7 Analysis of operation rights transfer pattern of tourist attractions
    13.7.1 Feasibility of operation rights transfer
    13.7.2 The basic mode of operation rights transfer
    13.7.3 The problems of transfer of operation rights
    13.7.4 Countermeasures of the transfer of operation rights
CHAPTER 14 ANALYSIS OF TOURIST ATTRACTION TICKET PRICES AND PRICING PATTERN
  14.1 Analysis of the profit model of tourist attractions
    14.1.1 Ticket economic model
    14.1.2 Tourism industry chain expand economic model
  14.2 Classification of tourist attraction ticket
    14.2.1 Classification by nature of ticket
    14.2.2 Classification by ticket material
    14.2.3 Classification by species of ticket
    14.2.4 Classification by theme
  14.3 Eements of the tourist attraction ticket price
    14.3.1 Resource grade
    14.3.2 The cost of inputs
    14.3.3 Visitor satisfaction
    14.3.4 Market radius
    14.3.5 Market price fluctuations
    14.3.6 Busy and off season
    14.3.7 Public welfare of product
  14.4 Analysis of major pricing model of domestic tourist attractions
    14.4.1 Price imporving model
    14.4.2 Coupon ticket mode
    14.4.3 Free of charge mode
    14.4.4 Comparative analysis
  14.5 Analysis of ticket price growth phenomenon in tourist attractions
    14.5.1 Outline of ticket price improving model in tourist attractions
    14.5.2 Price growth conditionsof tourist attractions
    14.5.3 Analysis of causes of tourist attraction ticket price growth
    14.5.4 Analysis of growing trend of tourist attraction ticket
    14.5.5 Analysis of impact of scenic spot ticket price growth
    14.5.6 Problems in scenic spot ticket price growth
    14.5.7 Countermeasures of ticket price growth
  14.6 Toursit attraction ticket pricing strategies
    14.6.1 The basic principle of toursit attraction ticket pricing
    14.6.2 The basic strategy of toursit attraction ticket pricing
    14.6.3 Recommendations of toursit attraction ticket pricing
    14.6.4 The differentiated pricing of tourist attractions
    14.6.5 The public wealfare pricing of tourist attractions
CHAPTER 15 ANALYSIS OF MARKETING OF TOURIST ATTRACTIONS FROM 2011 TO 2012
  15.1 The use of 4Ps marketing concept in tourist attractions
    15.1.1 Product
    15.1.2 Price
    15.1.3 Distribution
    15.1.4 Promotion
  15.2 The formulation of tourist attraction marketing strategy and strategic objective
    15.2.1 Product marketing mix
    15.2.2 Target market positioning
    15.2.3 Product positioning
    15.2.4 Market expansion mode
    15.2.5 Strategic objective identification
    15.2.6 Brand building strategy
  15.3 Analysis of typical tourist attraction marketing model
    15.3.1 Public relations marketing model
    15.3.2 Tourist attraction direct sales model and distributor marketing model
    15.3.3 Joint collaboration marketing mode
    15.3.4 Tourists origin marketing model
    15.3.5 Product experience marketing model
  15.4 Tourist product marketing innovation strategy
    15.4.1 Overview of product marketing theory
    15.4.2 Analysis of product marketing conditions
    15.4.3 Product marketing innovation strategy
  15.5 Analysis of tourist attraction promotion system
    15.5.1 The premise for promotion system construction
    15.5.2 Tourist attraction promotions subjects
    15.5.3 Tourist attraction promotions objects
    15.5.4 Extension of tourist attraction promotion objects
  15.6 Differentiated marketing strategies of tourist attractions
    15.6.1 Realization of differentiation
    15.6.2 Construction of differentiated marketing foundation
    15.6.3 Integration of differentiated marketing strategy
  15.7 Marketing case studies of tourist attractions
    15.7.1 User experience marketing
    15.7.2 Tourism surveyor marketing
    15.7.3 Video Marketing
    15.7.4 Microblogging marketing
    15.7.5 High-speed rail tourism promotion
CHAPTER 16 CASE STUDY OF FOREIGN SUCCESS TOURIST ATTRACTIONS FROM 2011 TO 2012
  16.1 Yellowstone National Park in the U.S.A.
    16.1.1 Introduction of scenic spots
    16.1.2 Development goals
    16.1.3 Tourism development status
    16.1.4 Development and management experience
  16.2 Disney Park
    16.2.1 Introduction of scenic spots
    16.2.2 Tourism development status
    16.2.3 Development strategy
    16.2.4 Development and management experience
  16.3 Canada’s Banff National Park
    16.3.1 Introduction of scenic spots
    16.3.2 Tourism development status
    16.3.3 Development and management experience
  16.4 New Zealand’s Fiordland National Park
    16.4.1 Introduction of scenic spots
    16.4.2 Tourism development status
    16.4.3 Development and management experience
  16.5 Australia's Great Barrier Reef Marine Park
    16.5.1 Introduction of scenic spots
    16.5.2 Tourism development status
    16.5.3 Development and management experience
CHAPTER 17 CASE STUDY OF CHINESE TYPICAL TOURIST ATTRACTIONS FROM 2011 TO 2012
  17.1 Sichuan Jiuzhaigou Scenic Area
    17.1.1 Introduction of scenic spots
    17.1.2 Development of scenic spots
    17.1.3 Operational status of scenic spots
    17.1.4 Management mode of scenic spots
    17.1.5 Development experience of scenic spots
  17.2 Mount Huangshan Scenic Area
    17.2.1 Introduction of scenic spots
    17.2.2 Development of scenic spots
    17.2.3 Operational status of scenic spots
    17.2.4 Development experience of scenic spots
    17.2.5 Development goals of scenic spots
  17.3 Wudang Mountain Scenic Area
    17.3.1 Introduction of scenic spots
    17.3.2 Development of scenic spots
    17.3.3 Operational status of scenic spots
    17.3.4 Development experience of scenic spots
    17.3.5 Development goals of scenic spots
  17.4 Hangzhou West Lake Scenic Area
    17.4.1 Introduction of scenic spots
    17.4.2 Development of scenic spots
    17.4.3 Operational status of scenic spots
    17.4.4 Development mode of scenic spots
    17.4.5 Development goals of scenic spots
  17.5 Beijing Imperial Palace Museum
    17.5.1 Introduction of scenic spots
    17.5.2 Development of scenic spots
    17.5.3 Operational status of scenic spots
    17.5.4 Development experience of scenic spots
    17.5.5 Development goals of scenic spots
  17.6 Yunnan Lijiang Old Town Scenic Area
    17.6.1 Introduction of scenic spots
    17.6.2 Development of scenic spots
    17.6.3 Operational status of scenic spots
    17.6.4 Development experience of scenic spots
    17.6.5 Development goals of scenic spots
  17.7 Guangzhou Changlong Tourist Resort
    17.7.1 Introduction of scenic spots
    17.7.2 Development of scenic spots
    17.7.3 Operational status of scenic spots
    17.7.4 Development mode of scenic spots
    17.7.5 Development experience of scenic spots
  17.8 Shenzhen OCT East Resort
    17.8.1 Introduction of scenic spots
    17.8.2 Development of scenic spots
    17.8.3 Operational status of scenic spots
    17.8.4 Development mode of scenic spots
    17.8.5 Development experience of scenic spots
CHAPTER 18 ANALYSIS OF LEADING DEVELOPMENT AND OPERATION ENTERPRISES OF TOURIST ATTRACTIONS FROM 2011 TO 2012
  18.1 Huangshan Tourism Development Co., Ltd.
    18.1.1 Company profile
    18.1.2 Operating conditions of Huangshan Tourism Development Co., Ltd. in 2010
    18.1.3 Operating conditions of Huangshan Tourism Development Co., Ltd. in 2011
    18.1.4 Operating conditions of Huangshan Tourism Development Co., Ltd. in 2012
  18.2 Emei Shan Tourism Co., Ltd.
    18.2.1 Company profile
    18.2.2 Operating conditions of Emei Shan Tourism Co., Ltd. in 2010
    18.2.3 Operating conditions of Emei Shan Tourism Co., Ltd. in 2011
    18.2.4 Operating conditions of Emei Shan Tourism Co., Ltd. in 2012
  18.3 Zhang Jia Jie Tourism Group Co., Ltd.
    18.3.1 Company profile
    18.3.2 Operating conditions of Zhang Jia Jie Tourism Group Co., Ltd. in 2010
    18.3.3 Operating conditions of Zhang Jia Jie Tourism Group Co., Ltd. in 2011
    18.3.4 Operating conditions of Zhang Jia Jie Tourism Group Co., Ltd. in 2012
  18.4 Guilin Tourism Co., Ltd.
    18.4.1 Company profile
    18.4.2 Operating conditions of Guilin Tourism Co., Ltd. in 2010
    18.4.3 Operating conditions of Guilin Tourism Co., Ltd. in 2011
    18.4.4 Operating conditions of Guilin Tourism Co., Ltd. in 2012
  18.5 Lijiang Yulong Tourism Co., Ltd.
    18.5.1 Company profile
    18.5.2 Operating conditions of Lijiang Yulong Tourism Co., Ltd. in 2010
    18.5.3 Operating conditions of Lijiang Yulong Tourism Co., Ltd. in 2011
    18.5.4 Operating conditions of Lijiang Yulong Tourism Co., Ltd. in 2012
  18.6 Shenzhen Overseas Chinese Town Co., Ltd.
    18.6.1 Company profile
    18.6.2 Operating conditions of Shenzhen Overseas Chinese Town Co., Ltd. in 2010
    18.6.3 Operating conditions of Shenzhen Overseas Chinese Town Co., Ltd. in 2011
    18.6.4 Operating conditions of Shenzhen Overseas Chinese Town Co., Ltd. in 2012
  18.7 Hangzhou Songcheng Tourism Development Co., Ltd.
    18.7.1 Company profile
    18.7.2 Operating conditions of Hangzhou Songcheng Tourism Development Co., Ltd. in 2010
    18.7.3 Operating conditions of Hangzhou Songcheng Tourism Development Co., Ltd. in 2011
    18.7.4 Operating conditions of Hangzhou Songcheng Tourism Development Co., Ltd. in 2012
  18.8 Comparative analysis of listed companies
    18.8.1 Analysis of profitability
    18.8.2 Analysis of growth capacity
    18.8.3 Analysis of operation capacity
    18.8.4 Analysis of solvency
CHAPTER 19 ANALYSIS OF INVESTMENT AND INVESTMENT INVITATIONS OF TOURIST ATTRACTIONS
  19.1 Characteristics of investment of tourist attraction project
    19.1.1 High investment and sustained returns
    19.1.2 Multi-industry integration features
    19.1.3 Stringent legal constraints
    19.1.4 Diversification of investment subjects
  19.2 Development philosophy of investment of tourist attraction project
    19.2.1 “Four first law” philosophy
    19.2.2 Leverage operational philosophy
    19.2.3 Industry consolidation chain philosophy
  19.3 Investment methods and channels of tourist attraction project
    19.3.1 Investment methods of natural tourist attractions
    19.3.2 Investment methods of cultural tourist attractions
    19.3.3 Investment methods of artificial tourist attractions
  19.4 The role of government in the investment of tourist attractions
    19.4.1 Strengthen the role of government macro-control
    19.4.2 Implement the necessary government regulation
    19.4.3 Select development mode of tourist attractions
    19.4.4 The role of government in investment invitations
    19.4.5 Establish professional tourism investment institutions
  19.5 Private capital investment for the development of tourist attractions
    19.5.1 Investment development status
    19.5.2 Policy environment
    19.5.3 Analysis of property rights
    19.5.4 Barriers to investment and development
    19.5.5 Investment and development proposal
  19.6 Investment opportunities and risks of the tourist attractions
    19.6.1 Investment opportunities
    19.6.2 Investment risk
    19.6.3 Investment advice
  19.7 Analysis of investment and investment invitation of tourist attraction project
    19.7.1 Successful experience of investment invitation of tourist attractions
    19.7.2 Lessons of failures of investment invitation of tourist attractions
    19.7.3 Conditions of enterpirses with successful investment invitation
    19.7.4 Misunderstanding of investment invitation of tourist attractions
    19.7.5 The influence factors of investment invitation of tourist attraction project
    19.7.6 Main channel of investment invitation of tourist attractions
    19.7.7 Potential investment objects of tourist attractions
    19.7.8 Investment invitation strategy of tourist attractions
CHAPTER 20 ANALYSIS OF PROSPECT AND TREND OF TOURIST ATTRACIONS
  20.1 Development opportunities of tourist attractions
    20.1.1 Demand
    20.1.2 Policy
    20.1.3 Transport
    20.1.4 Economy
  20.2 Forecast of A-class tourist attractions in China from 2013 to 2017
    20.2.1 Influence factors of the development of A-class tourist attractions
    20.2.2 Forecast of revenue of A-class tourist attractions from 2013 to 2017
  20.3 Analysis of development trend of tourist attractions in future
    20.3.1 Achieving leisure and comprehensive development
    20.3.2 Taking protection as the premise for development
    20.3.3 Achieving fine development and service
    20.3.4 Realizing smart upgrade of tourist attrations
CHAPTER 21 ANALYSIS OF POLICIES AND REGULATIONS OF TOURIST ATTRACTIONS FROM 2011 TO 2012
  21.1 Implementation status of national tourist attrations policies from 2011 to 2012
    21.1.1 Resources protection and management regulations
    21.1.2 Quality and safety management requirements
    21.1.3 Tourist attraction price regulations
  21.2 “Tourism Law” draft regulations on the management of scenic spots
    21.2.1 Brief legislative background
    21.2.2 Basic content and key points
    21.2.3 Impact on the tourism sub-sectors
    21.2.4 Laws and regulations related to the management of scenic spots
    21.2.5 The provisions of the tourist ticket prices
    21.2.6 The provisions of the tourist flow control
  21.3 Implementation status of local tourist attrations policies from 2011 to 2012
    21.3.1 Shanxi Province
    21.3.2 Hebei Province
    21.3.3 Heilongjiang Province
    21.3.4 Hunan Province
    21.3.5 Hainan Province
  21.4 The relevant policies and regulations of tourist attractions
    21.4.1 Republic of China Tourism Law (Draft)
    21.4.2 Management Approach of Rating of the Quality of Scenic Spots
    21.4.3 Classification and Rating of the Quality of of Scenic Spots
    21.4.4 Scenic Spots Quality Level Management Approach
    21.4.5 Regulations of Scenic Area
    21.4.6 Management Approach of Water Conservancy Scenic Area
    21.4.7 Outline of National Tourism and Leisure (2013-2020)
  21.5 Suggestions for improvement of policy of tourist attractions
    21.5.1 Develop and introduce national regulations
    21.5.2 Unified management
    21.5.3 Improve practitioners access system
    21.5.4 Strengthen the long-term management of scenic spots
    21.5.5 Introduce standardized management processes

图表目录

Chart Life cycle model of tourism area
Chart The U.S. National Parks A-level organization chart
Chart Comparison of National Park Management Model in the U.S.A., Japan and Germany
Chart Growth rate of GDP from 2011 to 2012
Chart The national grain yield and its growth rate from 2011 to 2012
Chart Above-scale industrial added value monthly growth rate from 2011 to 2012
Chart Growth rate of investment in fixed assets (excluding farmers) from 2011 to 2012
Chart Growth rate in real estate development and investment from 2011 to 2012
Chart Nominal growth rate of total retail sales of social consumer goods (by month) from 2011 to 2012
Chart Growth situation of consumer prices from 2011 to 2012
Chart Changes of industrial producer prices from 2011 to 2012
Chart Growth rate of urban residents per capita disposable income from 2011 to 2012
Chart Growth rate of rural residents per capita disposable income from 2011 to 2012
Chart Changes of population and its natural growth rate from 2006 to 2012
Chart Comparison of three industrial structures in 2002 and 2011
Chart GDP per capita and tourism development stage from 1996 to 2010
Chart Changes in domestic tourism revenue from 1994 to 2011
Chart Inbound tourist population from January to December 2012
Chart Composition of inbound tourists from January to December 2012
Chart Composition of purpose of inbound foreign tourists from January to December 2012
Chart Regional composition of inbound foreign tourists arrivals from January to December 2012
Chart Age composition of foreign tourists arrivals from January to December 2012
Chart Gender composition of foreign tourists from January to December 2012
Chart Composition of net income per capita of rural residents in 2011
Chart Composition of total income per capita of urban residents in 2011
Chart Residents consumption rate and investment rate from 2001 to 2010
Chart Travel willingness of respondents in 2013
Chart Travel budget of consumers in 2013
Chart Consumer travel destination choice situation (domestic) in 2013
Chart Highway construction investment and the growth rate from 2006 to 2011
Chart Total mileage and density of national highway from 2006 to 2011
Chart Constitution of mileage of national highways in each technical level in 2011
Chart National highway mileage from 2006 to 2011
Chart Approved construction land from 2006 to 2011
Chart Structure of approved construction land in 2011
Chart Changes in supply and demand of state-owned construction land from 2006 to 2011
Chart Supply structure of state-owned construction land in 2011
Chart Supply situation of state-owned construction land in various types from 2006 to 2011
Chart Transfer area and the transaction price situation of state-owned construction land from 2006 to 2011
Chart Land price situation that monitored in major cities of China from 2001 to 2011
Chart Net increase of pledged land area and the amount in 84 major cities in 2011
Chart Structures of A-level scenic spots as of 2011
Chart As of November 2012, list of 5A-level scenic spots
Chart As of 2011, structure of scenic spots
Chart Basic operation conditions of national A-level scenic spots in 2010
Chart Basic condition of listed companies in 1st -tier scenic spots
Chart Basic condition of listed companies in 2nd -tier and 3rd -tier scenic spots
Chart Basic condition of listed companies in artificial scenic spots
Chart Top 10 of revenue of national A-level scenic spots in 2011
Chart Top 10 of ticket sales of national A-level scenic spots in 2011
Chart Top 10 of tourists of national A-level scenic spots in 2011
Chart Mountain-ticket sales of Mount Emei Scenic Area from 2007 to 2011
Chart Hotel room revenue of Mount Emei Scenic Area from 2007 to 2011
Chart Hotel and restaurant revenues of Mount Emei Scenic Area from 2007 to 2011
Chart Passenger cableway income of Mount Emei Scenic Area from 2007 to 2011
Chart Listed and to be listed conditions of China’s four famous Buddhist mountains
Chart Business architecture of tourism enterprise
Chart Comparison of basic features of tours and leisure travels
Chart Proportion of ticket sales and operating revenue of A-level scenic spots
Chart Proportion of ticket sales in total revenue of the tourist listed companies
Chart Factors resolution of ticketing business
Chart Gross margin of ticket business of Mount Emei and Mount Huangshan from 2005 to 2011
Chart The previous growth of ticket price of Mount Emei
Chart The previous growth of ticket price of Mount Huangshan
Chart Ticket operation condtions of Mount Emei and Mount Huangshan from 2001 to 2011
Chart Prices increse conditons of several scenic spots in 2012
Chart Assets of tourism cableway of listed companies
Chart Factors resolution of ropeway business
Chart Gross margin comparison of ropeway business of listed tourist companies from 2005 to 2011
Chart Operation conditions of tourist cableway in Mount Emei, Mount Huangshan and Li River
Chart Green car condiion in scenic spots
Chart Gross margin of green car business in Zhangjiajie and Changbai Mountain from 2009 to 2011
Chart Operating condition of green cars in Zhangjiajie and Changbai Mountain from 2009 to 2011
Chart Development stages of travel agency industry
Chart Growth in the number of travel agencies from 1995 to 2011
Chart Gross margin of travel agency business of listed tourist companies
Chart Net profit margin changes of national travel agency industry from 2003 to 2010
Chart Basic information of hotels of listed scenic spot companies
Chart Gross margin of tourist hotel business in Mount Emei and Mount Huangshan
Chart Lijiang tourism and hotels operating conditions
Chart Essential elements of the tourism entertainment products
Chart Gross profit margin of Romance of Song Dynasty and Impression Lijiang from 2007 to 2011
Chart ROE of Songcheng Art Troupe and Impressions Tourism from 2009 to 2011
Chart Development characteristics and countermeasures of natural scenic spots in various stages
Chart Logic diagram of marketing strategy of natural scenic spots
Chart National Buddhist tourism resources distribution map
Chart Mainly distributed provinces of Buddhist (excluding Lamaism) tourism resources in China
Chart Mainly distributed provinces of Lamaism tourism resources in China
Chart Mainly distributed provinces of Taoist tourism resources in China
Chart National religious tourism scenic spots and areas distribution maps
Chart Scale map of national religious scenic spots and areas in each province
Chart List of religious scenic spots and areas developed in recent years
Chart National scenic area list (As of 2012)
Chart Analysis chart of tourism competitiveness source of scenic area
Chart Tourist attractions competitiveness evaluation index system
Chart Tourist attractions factor sub index system
Chart Diagram of the general environment
Chart The proportion of China’s total tourism revenue in GDP from 2005 to 2011
Chart Industry structure analysis model
Chart Four levels contenders of theme park
Chart Impact factor system of sustainable development of theme park
Chart The life cycle of the theme park
Chart Customer value of theme park
Chart PUV ordering comparisons of A and B theme park
Chart Strategy matrix based on the business ability of the theme park
Chart Elements of successful development of the theme park
Chart The block building process of the theme park marketing
Chart Combination of market strategy of the theme park
Chart Branding of theme park
Chart The driving force of rural tourism development
Chart Traditional marketing channel management system of rural tourist attractions
Chart The concept of agricultural sightseeing garden
Chart List of 5A-level scenic spots in Heilongjiang Province
Chart List of 5A-level scenic spots in Jilin Province
Chart List of 5A-level scenic spots in Liaoning Province
Chart List of 5A-level scenic spots in Beijing
Chart List of 4A-level scenic spots in Beijing
Chart List of 5A-level scenic spots in Tianjin
Chart List of 5A-level scenic spots in Hebei Province
Chart List of 5A-level scenic spots in Shanxi Province
Chart List of 5A-level scenic spots in Inner Mongolia
Chart List of 5A-level scenic spots in Shandong Province
Chart Statistics of Shanghai scenic spots in 2012
Chart List of 5A-level scenic spots in Shanghai
Chart List of 5A-level scenic spots in Jiangsu Province
Chart List of 5A-level scenic spots in Zhejiang Province
Chart List of 5A-level scenic spots in Anhui Province
Chart List of 5A-level scenic spots in Jiangxi Province
Chart List of 5A-level scenic spots in Henan Province
Chart List of 5A-level scenic spots in Hubei Province
Chart List of 5A-level scenic spots in Hunan Province
Chart List of 5A-level scenic spots in Guangdong Province
Chart List of 5A-level scenic spots in Guangxi Province
Chart List of 5A-level scenic spots in Hainan Province
Chart Tourist reception conditions of main tourist attractions in Fujian Province in 2011
Chart Tourist reception conditions of main tourist attractions in Fujian Province in 2012
Chart List of 5A-level scenic spots in Fujian Province
Chart List of 5A-level scenic spots in Chongqing
Chart Comprehensive satisfaction ranking of tourism services of 5A-level scenic spots in Chongqing in 2012
Chart List of 5A-level scenic spots in Sichuan Province
Chart List of 5A-level scenic spots in Yunnan Province
Chart Development scale and proportion of six major tourist areas in Yunnan Province in 2010
Chart List of 5A-level scenic spots in Guizhou Province
Chart List of 5A-level scenic spots in Shaanxi Province
Chart List of 5A-level scenic spots in Qinghai Province
Chart List of 5A-level scenic spots in Gansu Province
Chart List of 5A-level scenic spots in Ningxia Province
Chart List of 5A-level scenic spots in Xinjiang Province
Chart Visit rate of Chinese urban residents to the destinations at different distances
Chart Schematic diagrams of chain layout
Chart Schematic diagrams of nuclear layout
Chart Schematic diagrams of dual-core layout
Chart Schematic diagrams of combined layout
Chart Schematic diagrams of progressive layout
Chart Schematic diagrams of circle layout
Chart Function partition scheme of Mount Lu
Chart Mount Huangshan Tourism Reception Area plan
Chart Position of Beidaihe in Qinhuangdao City
Chart Schematic diagram of the planning of Beidaihe
Chart The land classification of scenic area
Chart Land use balance sheet of scenic area
Chart Site selection of different grades of accommodation facilities
Chart Site selection of different grades of catering facilities
Chart Site selection of different grades of shopping facilities
Chart Site selection of different grades of entertainment facilities
Chart Rainwater utilization
Chart Schematic diagram of A-level treatment of sewage
Chart Schematic diagram of B-level treatment of sewage
Chart Schematic diagram of C-level treatment of sewage
Chart Land use standards of water, electricity supply and beds
Chart Situations of national 5A-class natural tourist areas
Chart Distribution of attractions in Hong Kong Disneyland
Chart Distribution of attractions in East Lake Scenic Area
Chart Causes of tourism seasonality
Chart Analysis of the impact of natural and social factors on Mount Huangshan’s tourism
Chart Tourism land classification in national land classification
Chart Line-type spatial form: taking Sanya Sunshine Coast Tourist Area as an example
Chart Nucleus-type spatial layout: taking West Lake Scenic Area as an example
Chart Discrete spatial layout: taking Taishan Scenic Area as an example
Chart Land use coordinating planning map
Chart Spatial growth pattern of tourist attractions
Chart Types of tourism land use of traditional tourism planning
Chart List of classification of recommended tourist sites
Chart Basic types and characteristics of China unban festival activities
Chart Function zoning of Wuhan East Lake Scenic Area
Chart Planning list of Wuhan East Lake Scenic Area
Chart Suitability summary table of the tour project in Wuhan East Lake Scenic Area
Chart Grading configuration table of tour facilities of Wuhan East Lake Scenic Area
Chart Shanghai International Tourism Resort industrial system
Chart Spatial layout schematic diagram of Shanghai International Tourism Resort
Chart Elements affecting scenic theme
Chart The general path of theme planning
Chart Scenic environment research situation
Chart Composition theory of scenic products
Chart Tourism attraction products constitution theory
Chart Products constitution diagram of tourist attractions
Chart Demand of travellers on tourist attractions
Chart Core values of different attractions
Chart Product life cycle theory
Chart Tourism area life cycle theory
Chart Life cycle of scenic product
Chart Classification of China’s existing tourism development pattern
Chart Tourist attractions list (incomplete) developed by private companies in some provinces (autonomous regions)
Chart The structure of tourist attractions management model
Chart Schematic diagram of structure of overall leasing business model
Chart Structure of stock enterprise business model
Chart Schematic diagram of structure of listed company business model
Chart Governance structure of Mount Huangshan patterns
Chart Governance structure of Fuchun River patterns
Chart Governance structure of Jingyuetan patterns
Chart Shaanxi Tourism Group’s governance structure diagram
Chart Ticket price management mechanism of major national tourist attractions
Chart Ticket price distribution of 5A-class scenic spots
Chart Part of the scenic spots ticket prices
Chart Secondary development of Jiuhua Mountain Scenic Area
Chart Comparison of Mount Emeishan ticket prices and CPI trend from 1997 to 2012
Chart Disneyland worldwide passenger flow data in 2010
Chart Proportion of tourists visiting Tokyo Disneyland from 2008 to 2011
Chart Disneyland Paris tourist source distribution in 2010
Chart The annual gross revenue of the Disney Resort
Chart Comparison of Tokyo Disney sales per capita from 2008 to 2011
Chart Comparison of ticket of each Disney in 2011
Chart Analysis of Disney EFE sheet (1)
Chart Analysis of Disney EFE sheet (2)
Chart Analysis of Disney EFE sheet (3)
Chart Disney comprehensive SWOT analysis chart
Chart Disney SWOT analysis chart
Chart Development matrix of Disney theme parks
Chart Basic business of Disney theme parks
Chart Extended form of Disney’s centralized strategy
Chart Disney’s strategic choice matrix
Chart The quality of service is an important part to maintain customer relationship cycle
Chart Growth rate of total visitors in Huangshan Scenic Area from 1978 to 2010
Chart The average annual growth rate of five indicators of Mount Huangshan during the “Eleventh Five-Year” period
Chart Passenger flow growth rate of Mount Huangshan Scenic Area from 2005 to 2012
Chart Mount Huangshan mian scenic tour route and major facilities distribution
Chart Overall transport capacity utilization of cableway in Mount Huangshan Scenic Area in 2012
Chart “Twelfth Five-Year” Tourism Development Planning index calculation of Mount Huangshan Scenic Area
Chart Nine scenic spots in West Lake Scenic Area
Chart List of tourist attractions developed by private enterprises
Chart Recent regulations and the main content to support private capital to develop tourist attractions
Chart Content of the draft of “National Tourism and Leisure Outline”
Chart Big event in the recent round of legislation of “Travel Law”
Chart Tourism legislative practice in several countries
Chart Introduction of Tourism Law (Draft)
Chart Related content of tourist in Tourism Law of each country since twenty-first Century
Chart Regulations of Tourism Law (Draft) on travel agency forcing shopping
Chart Regulations of Tourism Law (Draft) on guides asking tips
Chart Regulations of Tourism Law (Draft) on that travel agency need to compensate tourists if breach of the contract
Chart Regulations of Tourism Law (Draft) on receiving tourists shall not be less than the cost price
Chart Regulations of Tourism Law (Draft) on the management of scenic spots and other regulations
Chart Previous policies related to price ticket
Chart Scenic spots that improved ticket prices in 2012
Chart Current-limiting sensitivity analysis of Mount Emeishan in Golden Week of National Day
Chart National Day Golden Week accommodation proportion of key scenic spots in their annual accommodation
Chart Visitor receiving conditions of key scenic spots during the peak of festival and holiday

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